ABOUT SHERMAN ADVISORS
Technology consulting built for complex organizations.
Sherman Advisors helps enterprise teams align technology strategy, procurement, implementation, and lifecycle governance to drive practical, measurable outcomes.
Sherman Advisors helps enterprise teams align technology strategy, procurement, implementation, and lifecycle governance to drive practical, measurable outcomes.
LEADERSHIP
Bob Barnes, President & Founder
Bob Barnes is the President and Founder of Sherman Advisors, bringing over 25 years of enterprise technology leadership, entrepreneurial success, and operational expertise to the firm. Throughout his career—spanning co-founding venture-backed SaaS pioneers, driving acquisitions, and leading multi-million-dollar business units—Bob has helped enterprise organizations modernize their digital infrastructure, streamline vendor ecosystems, and maximize technology ROI.
Prior to founding Sherman Advisors Bob served as Vice President of Sales, Partner Management, and General Manager of Collaboration at vCom Solutions for over a decade. In this role, he scaled revenue growth across complex technology domains—including SD-WAN, UCaaS, CCaaS, Mobility, Cloud (IaaS/PaaS), and AI—while establishing vCom as a top-tier global partner for industry leaders like RingCentral and Telarus. Previously, as VP of Sales Operations, he transformed technical service delivery, leveraging process engineering and software automation to cut quote turnaround times from days to hours while boosting operational efficiency.
A veteran entrepreneur, Bob co-founded NextUC (acquired by ConnectSolutions) and CallTower, where he pioneered early cloud communications and SaaS go-to-market strategies, established strategic alliances with tech giants like Microsoft, and scaled regional sales teams into nationwide service engines.
At Sherman Advisors, Bob leverages this deep background in software, cloud architecture, and telecom economics to act as a trusted advisor to enterprise leadership teams—helping them take complete control of their technology spend, navigate complex supplier ecosystems, and execute value-driven digital transformation programs.
Bob Barnes is the President and Founder of Sherman Advisors, bringing over 25 years of enterprise technology leadership, entrepreneurial success, and operational expertise to the firm. Throughout his career—spanning co-founding venture-backed SaaS pioneers, driving acquisitions, and leading multi-million-dollar business units—Bob has helped enterprise organizations modernize their digital infrastructure, streamline vendor ecosystems, and maximize technology ROI.
Prior to founding Sherman Advisors Bob served as Vice President of Sales, Partner Management, and General Manager of Collaboration at vCom Solutions for over a decade. In this role, he scaled revenue growth across complex technology domains—including SD-WAN, UCaaS, CCaaS, Mobility, Cloud (IaaS/PaaS), and AI—while establishing vCom as a top-tier global partner for industry leaders like RingCentral and Telarus. Previously, as VP of Sales Operations, he transformed technical service delivery, leveraging process engineering and software automation to cut quote turnaround times from days to hours while boosting operational efficiency.
A veteran entrepreneur, Bob co-founded NextUC (acquired by ConnectSolutions) and CallTower, where he pioneered early cloud communications and SaaS go-to-market strategies, established strategic alliances with tech giants like Microsoft, and scaled regional sales teams into nationwide service engines.
At Sherman Advisors, Bob leverages this deep background in software, cloud architecture, and telecom economics to act as a trusted advisor to enterprise leadership teams—helping them take complete control of their technology spend, navigate complex supplier ecosystems, and execute value-driven digital transformation programs.